Synergy + symbiotic, the door of SaaS 3.0 era is already open
For a long time, there was such a bitter joke on the topic of SaaS enterprise-class service: You never need to worry about falling behind in doing company business services, because every year is the “first year” anyway. There has also been saying like “the enterprise market is an industry that could fail the tuyere theory (a theory of Lei Jun), even BAT and old software giants met problems in this area one after another. Everyone knows that Chinese entrepreneurs are the best people at saving money and making money, however, they are not good at spending money. So conquering such a shrewd group of people, it is like preparing for a long march. It is a very long-term work.
Entering the second decade of the 21st century, we found that the gloomy SaaS market in the past, suddenly begin to blow spring breeze. Synergy and symbiotic has become a wind direction, and even the giants are in complement with each other on the short board. “Romance between Guan Xiaotong and Lu Han” made the microblog offline, and Sina borrowed server resources from Ali cloud; far from the opposite side of the Earth, Google and Facebook hand over their important test work to China’s Testin.
The mature of technology, of course, is the necessary condition of SaaS to grow, but what actually makes this industry lively is the three forces of industry power:
- Innovation of startups
- Awareness of crisis of traditional enterprises
- Desire of monopoly of mature Internet companies
The most important thing is that the mobile Internet has changed the entire business competition ecology, allowing SaaS to change from aid to infrastructure. And whether it is the Docker and cloud computing platform (characterizing in development constructions, expanding services) or the cloud test platform (objecting in bug fixes, acceptance test), are all constantly realizing the rebirth of the SaaS format after fire in the major changes.
SaaS services are entering the 3.0 era of deepening reform
Primary exploration SaaS 1.0 era (the first 10 years of the 21st century):
Including Kingdee, UF and other enterprise software giants’ on-line SaaS products, as well as new forces like Ali software. This stage emphasis more on the thing that service provider itself supports the coverage of all application content and functionality. The process is closed and single. The orientation of product in this era is to meet the basic needs of enterprise OA management.
Rapid development SaaS 2.0 era (the rise of the mobile Internet tide to 2017):
This period is the industry’s rapid growth period. In 2016 China SaaS market surged 38%, large and all inclusive, integration became the characteristics of SaaS development. 2.0 era not only requires the provision of flexible customization, real-time deployment, rapid integration of SaaS application platform by software application service operators, but also requires the provision of web-based application customization, development, deployment of tools to achieve the no programming’s ability of applying, stability, and deployment. The Product design-oriented also changed from meeting the OA office management needs into meeting the individual needs of different enterprises gradually.
Deepening reform SaaS 3.0 era (from 2017 onwards):
SaaS’s Software-as-a-Service concept was reconstructed, the new SaaS is considered as Security + AI + API + Symbiosis, that is, collection of concept, security, intelligence, connectivity, symbiotic. The essence behind it is that SaaS begins to think about more profound business problems beyond big and full. Based on further and deeper needs of enterprise development, the product needs also evolved and are discussed from two dimensions. These two dimensions are discussed in the same time, which is the commercial stage and the customer property. The project management cooperation is deepened, meanwhile, the situational symbiosis mode is becoming more humanized. The product-orientation at this time are gradually deepened from meeting the individual user needs to creating a collaborative, symbiotic win-win concept.
SaaS 3.0 era, Testin’s four “Chinese-style” highlights
In the SaaS 3.0 era, Testin has evolved from the dark horse to a real unicorn, now has grown into the pioneer and leader of cloud test industry. Co-founder of Testin once said: “Let Testin always run in front of the developers’ needs.” This sentence can be fully confirmed in the following Testin SaaS3.0 four product highlights, it also reflects the Chinese characteristics of the service under the new era of SaaS.
1. The on-cloud reorganization of the whole industry chain of mobile – cloud test
From the industry’s point of view, the popularity of cloud computing will lead to a comprehensive reorganization and reshuffle of the IT industry. Cloud test is a creature of the cloud computing era. Also, it is originated from China, Testin. Test is a time-consuming and labor-intensive high-marginal cost work. In order to solve this management pain point, Testin moved the test work to the cloud platform, through the automated AI + artificial way, greatly liberated the enterprises’ unnecessary manpower costs and hardware costs, improved the quality of application and efficiency of management.
2. Improving management efficiency while mobilizing human dividends – public test
The so-called public test, is the test industry’s “DiDi”(a famous software in the taxi business), it can effectively connect the test demand side and professional testing experts, so it can let experts on the platform accept the test task, do testing and evaluation in the real network environment according to the test requirements. As with DiDi, the public test mobilized idle resources, reorganized the customers’ assets and value chain. And through weakening proprietary rights, emphasizing usage rights, it increased the value of production and reduced the costs. Testers can get high reward while the demand side can save costs and improve the test width and ability. This mode of mobilizing the power of the masses and social resource enterprise users is a “Chinese mode”, and the mode is unique in the world.
3. Situational product forms – release test
Testin release test clarifies the value of app test itself and the product concept of differentiated needs of customers for the first time. Its biggest advantage is that it changes the status quo of enterprises app test, which is without standard, logic, emphasis, or quantization. Enables the quality check of the pre-release test scientific and standardized. Performing app test according to Testin release test services, it can not only ensure that the app released on time, stable and without hidden danger, but also eliminate the developer’s previous malicious business attitude towards users in the product iteration. The release test is created for solving the last thing before app release. It saves the complicated testing processes before app online for developers.
4. Collaborative Project Management – SaaS 3.0 Platform
During different phases of product test by developers, Testin can provide the according service, synchronize the progress and really accompany the enterprises through every stage of the product test. Focusing on project, Testin coordinates the different needs of collaborative test team within different stages, allocates the resources and do the bug flows in more conveniently. In short，Testin really accomplishes the goal of making enterprises’ on-the-ground-level employees feel pleased, and understands more about the business nature of enterprises’ users.
Testin SaaS 3.0 with Chinese characteristics
From the “four highlights” above, it is not difficult to find that, Testin SaaS 3.0 pay more attention on the high efficiency, comprehensiveness, humanity and synergy of product value. From standardization to personalization, from tooling to situational, the requirements of corporate internal management collaboration are deepening and becoming more intense, which gave birth to a number of new representative platforms. For example, testin SaaS 3.0. This product evolution driven by the enterprises situational needs, will continue going deep in big strides.
Testin is a testing service based company which specializes in mobile app QA testing. After testing of 2+ million apps, iteration tests 170 million times, in 6 years’ time, Testin has grown from an idea to a leader in the Mobile APP Quality Assurance industry. Testin has secured US$84.9 million in 3 Rounds from IDG, Banyan, Haiyin, and CEL, and it succeeded not only in capturing the domestic market of China, but also in setting its foot into the global arena. Testin has been recognized as 2014 and 2015 Zero2IPO v50 China, 2014 Red Herring 100 Asia Finalist and 2015 Red Herring 100 Global Finalist, 2015 and 2016 Deloitte High-Tech & Growth Top 50 China. By addressing mobile and OS fragmentations, app’s compatibility, functionality, user experience, performance, security and analytics, Testin has helped thousands of developers (including McDonald’s, Nestle, Starbucks, Daimler, Philips and Kabam). It’s Testin‘s pleasure to assist companies building up confidence in apps, and ensuring a great experience for their users.
Contact: Jerry Wang Tel/Mobile: +1(516)277-6800 E-mail: firstname.lastname@example.org